Archive for the Marketing Category

5 Effective Link Building Techniques for High Quality Traffic

There used to be a time in the history of SEO when anyone can use sneaky black-hat link building techniques and see your website shot to the top of the search engine results page (SERPs). But those days are over ever since Google started their crackdown on

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How to Lower your Website’s Bounce Rate

Does your website have high bounce rates? Google Analytics defines bounce rate as the percentage of visitors who leaves after visiting a single page. In SEO, a high bounce rate is an indication that your website doesn’t provide what the user is searching for, takes too long

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6 Mistakes in Email Marketing Campaigns

Email marketing is one of the most effective methods in reaching customers and creating sales opportunities. It provides online marketers and entrepreneurs a way to easily communicate promos, deals and announcements, and generate new leads for their businesses. Launching a successful email marketing strategy can help increase

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5 Ways to to Improve Your Engagement in Social Media

To date, most brands are now using social media for branding and marketing their business. More customers expect to see from a brand’s website links to their social media profiles prominently displayed. This goes to show how social media has become an integral part in how a

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5 Steps in Building an Effective Keyword Research Plan

Do you know what people are searching for online? Do you want to boost high quality traffic and show up on the first page of the search results? Web hosting company Vodien helps you with 5 easy steps for an efficient online campaign using Keyword Research. Keyword

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How Effective is your Content Marketing Strategy?

  Do you know if your content marketing strategy is effective? Are you evaluating and measuring the outcome of your content instead of taking a shot aimlessly? For content marketing strategies to be effective, it takes more than just creating amazing content. It’s also about understanding your

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Social Media Shortcuts that You Should Stop Doing

  Everyone loves to save as much time as they possibly can in order to stay on top of their daily tasks. While using shortcuts can make work easier and faster, not all shortcuts produce the right outcome especially when you are considering shortcuts when engaging in

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How to Choose the Right SEO Company

Search Engine Optimization is a powerful tool to build your digital brand and web presence for your online business. Giving your customers the ability to search for your company online is an absolute must for any businesses in these modern era of the Internet. Here are things

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Using the Power of Social Media to Provide Customer Service

While leading social media sites like Facebook and Twitter have become the go-to platforms for marketing and promotion, they also emerged as important channels from which brands can have a pulse of what their customers are really thinking and feeling, and provide an easier access to social

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How to Build An Awesome Brand Without Breaking the Bank

  In a nutshell, branding is a marketing practice that identifies and communicates your product or service to existing or potential customers. It encompasses more than just using a business name, logo and design. A brand establishes a specific identity for your business and summarizes all aspects

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