Almost 94% of shoppers have turned to online directories to discover a new business or a service. This statistic highlights the growing importance of business-to-business (B2B) listings.
But what is an online business directory? It is an online listing that allows your business to increase visibility in search engines, gain credibility, and reach out to new clients— all of which will boost your profitability.
But you need to learn which local and global B2B online directory suits your business and target audience best.
Here’s a quick roundup of the best B2B online directories to help you achieve your goals:
With nearly 8.5 billion searches per day, Google remains the undefeated king of search engines. As such, Google My Business (GMB) is the best way to get your B2B business in the spotlight.
In the B2B segment, LinkedIn needs no introduction. The LinkedIn Company Directory is a collection of businesses — from newborn startups to global conglomerates.
With nearly two billion monthly active users, Instagram is one of the leading social media platforms.
Even if you don't use it to transact business, it can help with SEO and put your B2B business on the map.
Two out of three Facebook users visit a business profile online during their decision-making journey.
So, it can be a great way for a B2B business to maintain an online presence and network with other businesses and customers.
Despite being primarily a search engine, one can view Bing as a global B2B online directory.
While most users flock to Google and fight for a juicy spot on the SERPs, an additional presence on Bing could be your competitive differentiator.
Better Business Bureau (BBB) helps users discover businesses they can trust, and what better way to foster said trust than by gaining a profitable BBB rating that demonstrates the same?
Global Brownbook boasts 35+ million business listings across 200 countries. So, if you are looking for a global B2B online directory, this is it.
If you are looking to hyper-target your customers based on their location, then B2B listings on Nextdoor can make you the talk of the neighbourhood.
Over 90 million people visit Yelp in search of businesses, and 97% of these make their purchases right after.
While businesses in the food and beverage industry can leverage the platform’s clout, other types of businesses can also use it to gain visibility.
Operational since March 2000, the Yahoo! B2B marketplace is bustling with activity.
Come Aabaco, Luminate, and now Yext, businesses can use it to scan and control their B2B listings worldwide.
Twitter is yet another goldmine where you can list your B2B business.
The microblogging website can also be useful for additional SEO and trust-building activities.
Before the widespread penetration of internet technologies, Yellow Pages was the ultimate business listing directory for decades.
As it now assumes a digital format, businesses can continue to pursue a spot in these.
After making its debut in 1997, White Pages has become an ever-growing repository of businesses.
The tools available on the website allow visitors to sort businesses by phone numbers, store hours, addresses, business details, etc.
BizJournals contain business information and news from 40+ countries across industrial sectors like real estate, healthcare, technology, banking, etc.
Angi isn’t just a business listing platform but a full-fledged sales funnel.
From listing your business to forwarding quotes to handling payments, Angi lets you take care of it all!
With nearly 2 million business listings and 50 million users, Foursquare is a community that gets businesses noticed.
Plus, you get access to business tools that will help you stand out from the crowd.
Superpages serves as an online directory and a social listening tool where you can listen to what your customers have to say about you.
MerchantCircle is a social media platform for businesses by businesses.
As such, it’s considered an online business directory where you should make your presence felt.
The Chamber of Commerce is one of the widest and most organised business networks that connect businesses, professionals, innovation partners, and mentors with each other.
AdviceConnect is the business marketplace offshoot of BubbleLife networks.
The cloud-based platform offers businesses a wealth of marketing tools to grab more leads.
Clutch is a one-stop resource for businesses and end-users for their multivariate requirements.
From finding talent to business partners to customers, you can achieve it all through Clutch.
ReachStream is a leading B2B online business directory that hosts nearly 75 million verified contacts.
If it’s such a hotspot for B2B business data, why shouldn’t you list here?
Dun & Bradstreet is a leading supplier of business decision data and analytics.
For over two centuries, Dun & Bradstreet has helped its clients and partners grow through the power of data.
Alibaba is the end-all, be-all amongst all B2B directories (or all things B2B, B2C, and more).
The website features directories, forums, reviews, and knowledge hubs that can help you find anything — from business to service to product to aftermarket (and beyond).
B2B businesses looking to get noticed on their local turf can look to CitySquares.
Play your cards right, and you can end up as the “Featured Business” on the landing page!
The B2B sector is getting progressively competitive, and it’s up to you and your efforts to enhance your business’s reach to stand out from the competition.
The online business directories listed above are an excellent way to emerge triumphantly from the crowd. But with so many options readily available, it can be difficult to manually list your business and its details on every website.
Fortunately, you can make use of Vodien's Business Directory that spreads the word across all portals — all in a single click.