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July 29, 2020

Growth and Productivity, Scaling Your Business 3 min read

5 Smart Ways to Optimise Your Web Hosting Resources

Any business would want to make the most out of their web hosting service. You have to get what you’re paying for, right?

So, how would you do that?

Ideally, before you choose a hosting plan, you should assess your web needs – what features and tools would be useful and what isn’t.

But if you already got a plan, use and leverage all your web hosting resources and features. Also, make sure you’re managing them well. Here are smart ways you can follow:

How to Optimise Your Web Hosting Service?

1. Install the right CMS

install the right cmsBeing the backbone of your website, it pays off to be keen when choosing your CMS (content management system). Because choosing the right one means providing great customer experience and better end result for your business. 

When choosing the right CMS for your website, make sure it: 

  • Tracks customer experience: Your CMS should be able to gather your customer’s information through your website, contact centre, or mobile apps. This lets you personalise their experience. 
  • Flexible for globalisationYour business is growing. Make sure you can streamline translations for different languages with your CMS. 
  • Easily adapts with updates: Technology is constantly changing. Use a CMS platform that lets you keep your website on-trend. 

Also, to have a good set of CMS options, choose a reliable web hosting plan. 

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2. Evaluate your plugins

Evaluate your pluginsAre you using all the plugins you installed? Check again. 

There might be plugins that aren’t significant anymore or plugins that you didn’t install yourself. If the latter happens to you, it’s time to check your website security as well. Because it could be a faulty sign on your security. 

Also, take this opportunity to update any outdated plugin to improve your website performance.

3. Optimise your database

Optimise your databaseMake your website faster by optimising your database usage. 

Database queries affect your site speed. So, if your website loads very slow, you might want to check your database first. 

Here are some tips to improve your database performance: 

  • Setup a good indexing strategy: Indexing lets you sort your database table for quicker data retrieval. 
  • Avoid using subqueries: Doing so slows down your database performance. 
  • Invest in your hardware: Upgrading your hardware may cost you a little, but it pays off lot.

4. Identify and minify large files

identify and minify large filesYou might want to scan your web server. Check for any old backups or versions of your website. 

They're often overlooked and adds up over time, taking a lot of your storage space. In result, slows down your website performance. 

Time to do a cleanup. Delete irrelevant files and backup those that you still need. Also, make sure to do this regularly.

5. Minimise using third-party content

minimise using third party contentThird-party assets are those that come from a different hosting service. Using them takes extra time, making your website load longer. 

The key is to serve all your content from your site directly, such as videos and images. This improves your website performance, holding customers longer on your site. 

Use your hosting resources efficiently

Start by getting rid of any irrelevant feature in your existing hosting. Then upgrade the ones you need the most to improve website performance. It could be larger storage space for your growing business. Or larger bandwidth limit for your increasing traffic and customers.

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