Online Marketing, also known as Digital or Internet Marketing, is the use of online channels to advertise and market your brand, products, or services to potential customers.
Online marketing's goal is to reach customers through channels they're already engaging with. This could be through search engine optimization, social media, display advertising, Google AdWords, and more. Vodien's online marketing can be categorized into three different types:
- Search Engine Optimization
- Email Marketing
- Marketing Analytics
We chose these types because they produce more organic traffic. Search engines like Google and Yahoo love to recommend sites that are optimized to better usability compared to ones that aren't.