Should You Auto-Renew your Domain Name?

When registering a domain name, some owners tend to overlook one essential thing — domain renewal.  

It works the same with other subscription-based services like your internet connection and electricity. You need to renew your domain name before it expires to continue using the service and its features. 

Your access will be deleted if you fail to do so. You might lose your domain name to someone who’s just waiting for it to become available again. Or worst, to domain squatters who will likely demand a ridiculous sum of money in exchange for it. 

Don’t let any of this happen to you. Learn more to know why you should auto-renew your domain name. 

3 Benefits of Auto-Renewing Your Domain Name 

Avoid the hassle of manual renewal 

Your registrar will send you alerts when it's almost near your domain expiration. And most of the time, these renewal alerts are overlooked because of spam filters or hundreds of business emails you receive a day.  

With auto-renewal, you don't have to go through the hassle of keeping track of your domain expiry date and manual payment process. The system will do all these for you.   

Just make sure your debit/credit card has enough balance to renew your domain name. Once renewed, you will receive an invoice.   

Have peace of mind  

Losing your domain name means losing your hard-earned customer base and brand reputation. But it doesn't have to be that way. Leave all the work of keeping track of your domain expiration and renewal to your registrar.  

By selecting auto-renew, you can leave your worries of forgetting to renew your domain name and focus more on your business's critical matters.   

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Protect your domain from scammers  

Now more than ever, scammers are lurking around the internet looking for their next target – which could be you. They’re preying on domain owners who don't pay close attention to their renewal notices. 

They'll send legitimate-looking emails to deceive busy owners into renewing their domain name at inflated prices. Remember, legit email renewal notices will never ask you for more than what you paid for when you purchased your domain name.   

Auto-renewing can protect you from scammers and domain squatters. You don't have to deal with bogus emails because, rest assured, your domain registrar will renew your domain for you. 

What if I don't want to auto-renew? 

By default, most domain registrars enable auto-renewal to prevent their clients from accidentally losing their domain name, but you can turn this feature on and off whenever you like.  

What's essential is renewing your domain name before it expires, so whether you want to auto-renew or not, the choice is yours. 

If you choose to do it manually, make sure you've plotted at least a month before the expiration date. This gives you ample time to sort out your finances and send payment before it expires. Don't forget to also add your domain registrar as part of your official email contact list so their emails won't directly go to the spam folder.  

READ: 5 Ways a Branded Domain Name Can Help You Grow Your Business

Secure your domain name  

Your domain name is the core of your online identity. It tells customers who you are and sets you apart from the crowded online community. Above all, it cost you time, effort, and money to get it. Don't lose it in a blink of an eye just because you fail to renew it.  

Take renewing your domain name and dealing with scammers off your plate. Enable auto-renewing today.