What Is VPS Hosting, and How Can it Help Grow Your Online Business?

Starting an online business is like planting a seed — you need the right conditions for it to grow. Most new businesses start with shared hosting, primarily due to cost constraints.

But as your business expands, you might find that shared hosting can no longer meet your scaling needs. This is where Virtual Private Server (VPS) hosting comes in.

In this advanced guide, we're breaking down what VPS hosting is and how it can benefit your business so that you can make a strategic decision that supports your site's growth (and success).

What Is VPS Hosting?

A Virtual Private Server—or VPS—is a virtual machine that stores all your data and software needed to run your website.

This hosting service uses virtualization technology (read: hypervisors) to divide one physical server into multiple private servers. This setup eliminates the hassles of managing physical servers while offering more secure, high-performing, and reliable services for your website.

The "virtual" aspect of a VPS means that, while you share a physical server, you still have dedicated resources allocated specifically for your website. A third-party service provider usually manages these resources.

What Are the Benefits of VPS Hosting?

To understand how VPS can improve your site's performance, you need to first know about the benefits of investing in VPS.

5 VPS Server Benefits You Must Know About

1. High Speed, Higher Performance

The biggest culprit of slow-loading websites is a lack of resources to support their growing needs. VPS can fill the page load time gap to a great extent, as your site gets dedicated resources to operate at full capacity.

As your site's page load times increase, so will your bounce rate. The proof is in the pudding:

Source

This is where VPS hosting steps in and offers optimized performance for your site because you do not share server resources with others. This means you get ample storage, bandwidth, memory, and CPU power.

Seasoned vendors use SSDs, which are much faster than traditional hard drives, thanks to their advanced USB flash technology. These SSDs allow for rapid data reading and writing while using less energy. Additionally, you get powerful CPUs for quick task processing.

The result? Your site pages load faster, you experience better uptime, and overall performance improves significantly. This boost in performance enhances your website’s reputation and provides a better experience for your visitors.

2. Scalability Like Never Before

Your organization will only grow with time — as will your site customers. In this dynamic scenario, using a shared server with limited resources will hardly cut it.

VPS is a better fit, especially because it allows you to scale your resources in response to real-time changes.

3. Improved Security and Peace of Mind

VPS offers better security with several features, such as:

1. Dedicated environment: You have your own virtual environment, meaning your sensitive customer data and apps are isolated from other users on the server. So, if another user's site is compromised with a malware attack, it won't affect yours.
2. Foolproof security: VPS hosting typically includes regular security updates and patches to keep your server protected against business-breaking cyber threats.
3. Granular control: You have more control over your security settings, such as configuring unique IP addresses, data encryption, firewalls, SSL certificates, access permissions, and so on. You can always customize these settings based on your personal needs. This way, you'll be able to foster customer trust and stay law-compliant.

4. Automatic Data Backups

There's no dearth of ways to lose valuable data — hackers might attack it, fires and floods may affect it, and the list goes on. You need to be able to automatically back up your site data to a separate, more secure location — a speciality of VPS servers.

5. Granular Control, Limitless Flexibility

Every business dreams of having more control over their site — whether this means over the look and feel, resources, functionalities, and so on.

VPS isolates your sites from the rest despite being on a shared server. With VPS, you can exercise greater control over your server environment. You can also add or remove software and server resources, such as memory, CPU, etc., as needed. And if it comes to that, you can also set up unique configurations with ease.

With this enhanced freedom and flexibility, you can present your customers with the best version of your site 24/7.

Different Types of VPS Hosting

There are many types of VPS hosting options you can choose from, such as:

1. Unmanaged VPS Servers: If you are comfortable managing a server on your own, unmanaged VPS is for you. You will get a virtual machine where you can install and run any software. But remember, the idea is that you handle everything—updates, security configurations, troubleshooting, and so on. If you are an experienced developer or system administrator looking for full control, go for this option.
2. Managed VPS Servers: With managed VPS, your hosting provider takes care of the daily management tasks. They handle software updates, security patches, backups, and other server-related tasks. This allows you to focus on your business without worrying about the technical details of server management.
3. Cloud VPS Servers: Cloud VPS hosting gives you access to scalable computing resources on demand. Your virtual server is hosted in a cloud environment—meaning you get comprehensive flexibility and high availability. It is great if you need a cost-effective solution with additional features to enhance your site's performance.
4. Windows VPS Servers: If you rely on Windows-based applications such as Microsoft SQL Server or Microsoft Exchange, Windows VPS hosting is ideal. It allows you to run these applications seamlessly. Put another way, businesses dependent on Windows software must go for this option without second-guessing.
5. Linux VPS Servers: Linux VPS hosting offers a cost-effective solution with access to a wide range of open-source software and tools. You can customize it to fit your needs, whether you wish to build an app or a site.
6. Fully Managed VPS Servers: Fully managed VPS hosting is a 360-degree solution where your provider handles everything from setup and backups to maintenance and patches. Those looking for a hassle-free hosting experience and wanting to focus on their core activities can look at fully managed VPS server plans.
7. Self-Managed VPS Servers: If you want full control over your server and software, self-managed VPS is your calling. However, your responsibilities with hosting will skyrocket — you will have to do your own security updates, troubleshoot while handling customers, work on-site optimization, etc. So, if you have the technical skills and time, this option is worth looking into.
8. Semi-Managed VPS Servers: A semi-managed VPS offers some support while still giving you control—a sort of mid-option if you will. Your provider will handle hardware configurations and some software management, but you can not manage hardware installations or upgrades yourself. This is a good middle-ground option if you want some assistance but still prefer to manage your own server.

What Type of Websites Should Be Hosted on VPS?

Virtual Private Servers (VPS) are a match made in heaven for websites that need more resources and flexibility than shared hosting. However, there is a catch: These websites do not yet require the full power of a dedicated server.

Here are some types of websites that are well-suited for VPS hosting:

1. eCommerce Sites: Online stores handling multiple transactions need more resources and security than shared hosting provides. VPS hosting offers the performance and customization necessary for these high-powering demands.
2. High-traffic websites: Companies with moderate to high traffic, critical data, and specific software needs benefit from VPS hosting's flexibility, scalability, and control. VPS hosting can handle high traffic spikes by offering dedicated resources in real-time.
3. Resource-intensive applications: Websites running applications such as video streaming, online gaming, or large databases require the extra processing power, memory, and storage that VPS hosting delivers.
4. Development and testing environments: Developers use VPS hosting to create and test applications in a controlled environment before moving them to production.
5. CMS-based sites: Websites built on content management systems (CMS) such as WordPress, Joomla, Drupal, etc., often require the enhanced customization and performance that VPS hosting offers—especially as they grow.
6. Custom web apps: Sites running custom web applications with unique software requirements benefit from the ability to install and configure software on a VPS.
7. Sites with enhanced security needs: Websites handling sensitive customer data and financial transactions require the higher security and isolation that VPS hosting provides.

8 Tips to Choose VPS Hosting Like a Pro

Invest in VPS only after you have done your research and consulted with the team. Shared servers appear attractive on paper, but their limited resources and performance constraints are big problems for site owners.

If you do not have the money to put in a dedicated server, we have the perfect in-between solution: VPS servers. But how do you make the right choice? Read on to uncover useful tips and strategies you can make your own:

Tip #1: Ask - Will you get full root access?

With VPS hosting, you gain full root access. In non-technical terms, this means you get full control over your server environment. With this feature, you can install and configure any software you need, manage system settings, and secure your server according to your high standards.

Questions to Ask:

• Am I comfortable managing—and configuring—server settings?
• How will having full root access help optimize my site’s performance?
• Do I have the technical skills and expertise to maintain server security?

Strategies to Follow:

• Only install the software you need to keep things running smoothly.
• Keep your system updated to ensure security and efficiency.
• Use strong, unique passwords and change them regularly.

Tip #2: What kind of server resources is the vendor offering?

Server resources are the foundation of your site. You must ask about the vendor's CPU, RAM, Storage SSD, and bandwidth features.

Questions to Ask:

• Will the suggested RAM help me manage website tasks and run the site smoothly?
• Can the CPU manage resource-intensive processes?

Strategies to Follow:

• Go for SSD storage, which is reliable, faster, and better than HDD.
• Opt for a higher bandwidth if you want to transmit data without hiccups.

Tip #3: Is the VPS control panel easy to use and advanced?

An advanced control panel simplifies server management for you and your team. At Vodien, we offer user-friendly options such as cPanel, which streamlines tasks such as domain management, email setup, and database handling.

Questions to Ask:

• Which specific features of cPanel can help me easily manage my website's domain settings?
• How does cPanel simplify the process of setting up and managing email accounts for my website?
• Can cPanel help me streamline database management tasks, and if so, how?

Strategies to Follow:

• Explore video tutorials and how-to guides to fully understand and utilize all the features of the control panel.
• Use automation features to schedule regular maintenance tasks and optimize your workflow.
• Use the control panel's analytics and monitoring tools to monitor your site's performance metrics.

Tip #4: What will VPS cost?

Yes, VPS hosting is pricier than shared hosting. But its advantages more than makeup for the added investment.

Questions to Ask:

• What is my budget for hosting?
• What features am I getting for the price?
• How does VPS pricing compare to my current hosting costs?
• Are there any free trials and discounts available?

Strategies to Follow:

• Evaluate the short- and long-term value of VPS hosting for your site.
• Compare different VPS plans to find the right balance of cost and features.

Tip #5: What kind of hypervisor virtualization technology does the tool have?

When you are deciding on a VPS hosting service, find out about the hypervisor virtualization technology it employs.

For example, KVM (Kernel-based Virtual Machine) inserts a software layer between the virtual and physical machines and empowers your site with greater flexibility and optimized performance. Knowing the type of hypervisor technology used can help you understand the hosting service's capabilities and decide if it is right for you.

Questions to Ask:

• What kind of virtualization tech does the provider use? How will this technology help me improve my site's performance?
• What are the disadvantages of this virtualization technology?

Strategy to Follow:

• Pick a provider with solid, well-known virtualization technology. Research the tech's perks and quirks to see if they align with your business use cases and site requirements.

Tip #6: Will you choose managed over unmanaged servers?

Are you unsure whether to choose managed or unmanaged VPS hosting? It does not need to be your version of "Sophie's choice." With managed service, you can let the hosting provider take over and handle day-to-day maintenance.

Obviously, the same cannot be said for unmanaged VPS hosting services, where you will be responsible for everything—from maintaining your content to keeping it away from hacker's reach. Managing an unmanaged server is overwhelming, to say the least.

That is why it is wise to choose a well-managed VPS hosting service. This way, you can have peace of mind knowing that experts are looking after your server's functionality and security while you focus on what matters the most—your customers.

Questions to Ask:

• How much time can I dedicate to server management?
• Will managed hosting let me focus more on my core business?
• What kind of support do I need from my hosting provider?

Strategies to Follow:

• For managed servers, keep an open line of communication with your provider.
• Assess your resource management skills before making a choice.

Tip #7: Is the VPS' security good enough?

It goes without saying but when choosing a VPS hosting provider, prioritize security. Probe into the vendor's security protocols for common threats such as hacking and malware. Ask them how they will address this problem and if they have a plan B in place if things go south.

Questions to Ask:

• How frequently are security updates applied?
• Does the provider offer DDoS protection and firewalls?
• What extra security measures can I add?

Strategies to Follow:

• Ensure your provider offers regular updates, firewalls, and intrusion detection systems.
• Use SSL certificates for secure data transmission.
• Perform regular security audits to uncover vulnerabilities.
• Use two-factor authentication for added account security.
• Keep your site updated at all times.

Tip #8: What is the customer support like?

Access to 24x7x365 customer support is a must-have if you want to resolve technical issues at the moment. When evaluating VPS hosting providers, ensure they offer round-the-clock support through various channels such as live chat, phone, and email.

Questions to Ask:

• Does the provider offer round-the-clock support?
• How can I reach customer support?
• How responsive is the support team? What is the average resolution time for issues?

Strategies to Follow:

• Test the support responsiveness during the evaluation period without fail.
• Use multiple support channels to find the most effective one for your team.
• Regularly check the provider’s support resources, such as FAQs and Community forums.
• Work on establishing a good rapport with the support team for prompt assistance.

Supercharge Your Site's Performance at Half the Cost and Double the Speed with VPS Hosting from Vodien

Cost-effective and flexible hosting options are in vogue (for lack of a better term), and customers demand an exceptional browsing experience—it is table stakes now.

If your budget does not allow for using a dedicated hosting server, VPS is well worth looking into. Strategic VPS can elevate your site's performance with improved security, scalability, and speed. Relentless efforts in digitization and advancements in VPS technology have made VPS a go-to choice for small and mid-sized businesses alike.

If you need a robust option to start with, try Vodien's VPS services. They offer 24x7 customer support, a 99% uptime guarantee, and a host of VPS options, including Managed cPanel VPS, Linux VPS, and Windows VPS. Sign up now.

FAQs

Q. What is a virtual private server (VPS)?

A virtual private server (VPS) acts like a dedicated server but operates within a system that hosts multiple sites. In simpler terms, one physical server can contain multiple VPS instances. VPS hosting is a blend of dedicated and shared hosting, where the main server's resources are distributed among several VPSs. However, each VPS has its own dedicated resources, providing the benefits of both hosting types.

Q. How does a virtual private server work? 

VPS uses virtualization technology in which a physical server is partitioned into multiple virtual private servers. Each private server possesses dedicated RAM, operating system, network, CPU, transfer limit, and storage.

Q. What is a virtual private server used for?

VPS is used for hosting websites and apps that need more resources and flexibility than shared hosting can offer. As such, businesses, developers, and anyone running resource-intensive applications can benefit from this service. This includes eCommerce sites, blogs with high traffic, gaming sites, custom web apps, and more. VPS's biggest draw is that you get the dedicated server experience without the full cost—the best of both worlds!

Q. What is the market size for Virtual Private Servers (VPS)?

The global virtual private server market is expected to reach $13.3 billion by 2032, growing at a CAGR of 12.4% from 2024 to 2032.

Q. What is fully managed VPS hosting?

Fully managed VPS hosting means that the hosting provider, such as Vodien, takes care of all the hardware and software management for your VPS. This allows you to focus on customizing and optimizing your third-party software, scripts, and other server settings without worrying about the underlying infrastructure.

Q. When to get VPS hosting?

You should consider going for VPS hosting when:

• Your shared hosting plan can't provide the necessary resources
• You have high data transfer requirements
• You require complete data isolation
• You need fast and reliable web services

Q. What are the advantages of using VPS?

Using VPS offers the following advantages:

• Eliminates the risk of server downtime caused by resource-intensive scripts from other users
• Mitigates the possibility of email rejections due to IP blocking resulting from spam
• Ensures server hardware reliability and minimizes the risk of failures with professional management
• Avoids high upfront costs associated with server hardware and network contracts